Don’t Be Fooled! Here We Will Bust Some Of The Typical Food Truck Myths The food truck industry is much like every other, it has many success stories but also has many of failure. It’s crucial to do your homework before entering into this unique yet rapidly expanding industry. Having unrealistic expectations before opening your…
Category Archives: General
What’s Next? The Future Of Your Food Truck Business Planning ahead and mapping out the future of your food truck or van business can be overlooked while you are busy focusing on your first food truck fit out. It can, however, have a huge impact on where your business will head. Once you have your…
Building and Retaining Your Followers If you see your service window filling with the familiar faces of returning customers, you know you are doing it right. Repeat customers are crucial to your food truck business, and it is important to not only attract new customers, but retain the customers you have. To do this, you…
The Art of Social Media: Growing your Food Truck Business When growing your food truck business, social media can become your greatest asset, with the ability to potentially reach millions of people at your fingertips. Smartphones allow us to communicate 24/7 with the touch of a button, and platforms such as Facebook and Instagram can…
Mastering Marketing and PR for your new food truck You may have a unique and out of this world food truck, but you need people to know about it. Promotion is key to ensure you have customers lining up before you open your doors for the first time. Creating your marketing message, making the most…
Creating Your Menu Your menu is an important thing to think about when starting your new mobile catering business. The menu should tell the story of your business, assist promotion, establish budget and keep your brand fresh. Often the first impression to your customers, your menu will stay with customers long after they’ve ordered from it….
Parking And Presenting Your Food Truck Location, location, location. Finding a spot to park your food truck which is easily accessible to customers in your target market as well as attracting the attention of hungry passers-by is key. What streets should you park on? What are your other options aside from streets? Should you operate…
Securing Financing For Your Food Truck Once you have put together your business plan, the next step is to think about your finance options. There are a few key things you need to consider regarding finance, and we can help you every step of the way. Determining how much capital you need, how much…
Developing Your Business Plan Now that you have decided on the kind of Food Truck you would like to run, the next step is to put together your business plan. While writing your business plan may be intimidating or even overwhelming at times, the plan is a figurative map that will guide you to success…
Deciding What Kind Of Food Truck to Run So you want to start a food truck, but don’t know where to begin? There are a few things you should think about before deciding what kind of food truck to run, and as industry professionals we are here to help every step of the way. To…